Based in Bedfordshire, Dale C. Rockell MA, MCMI, LCH Dip founded the Stress Free coaching practice in 2006 following a management career in supply chain and customer service. 

Dale is the founder and driving force behind the unique Stress-Free coaching programme working in partnership with schools, colleges and youth organisations, to effectively meet the objectives of;

• Every Child Matters
• Personal, Social, Health & Citizenship Education (PSHCE)
• Social & Emotional Aspects of Learning (SEAL)
• Personal, Learning & Thinking Skills (PeLTS)

supporting all ages and abilities in increasing their self esteem and ability to make the most of what they have to offer life, as much as what life has to offer them.  

Dale obtained the accredited LCH Diploma after studying with leading Coach and best-selling author of the "Life Coaching Handbook", Curly Martin and Dale's other professional qualifications and memberships include:

 - Master of Arts in Management Studies, University of Bedfordshire (2000)
 - Member of the Chartered Management Institute (from 2003)
 - Board Trustee & Company Secretary Luton Young Leaders Academy (from 2007)

In addition to a Stress Free partnership with Barnfield College, coaching and mentoring students aged 14-16 with business and enterprise studies, Dale is also a Business Advisor for the Young Enterprise projects, sharing his knowledge of 20 years corporate life, and experience of developing his own business and brand, and supports the development of curriculum requirements including the BTEC Certificate in Employability.

"Never a believer in milestone birthdays life started to make sense for me when in 2000, 6 months before my 30^th birthday, I picked up a copy of the Dalai Lama's 'Ancient Wisdom, Modern World', and from there a lifetime fascination for the spiritual and Buddhist philosophies resulted in a large number of books being digested and a course in mediation practice with the Brahma Kumaris World Spiritual Organisation.

With this new found knowledge and having put much of the theory into practice, I started to wonder what life might have been like had I known what I know now when I left school, at which time I had next to no guidance about what I was supposed to do after school and why. Having assessed teaching as a possible career move following a second redundancy in 2006, the result was the draft of the pioneering Stress-Free-Kids programme, with the intention of providing young people with the knowledge that I wished I'd had at their age, such as the relevance of education to the rest of my life, and that I can make whatever I want become a reality. Thankfully I had interest almost immediately which helped maintain my motivation.

Such is the success of Stress-Free that I'm now being asked to provide workshops and support for adults charged with the nurturing and care of young people, from teachers to parents, as well as business that have heard about our fun, back to basics approach. We also have the interest of the police service, youth offending service and extended services, hence the rebrand in 2008 to "Stress Free".

It's fantastic to finally be doing something I love and to see the a-ha moments on the faces of people of all ages and abilities as we discuss and develop their personal understanding and enhance their skills to make the most of life. It's also great to have attracted individuals from such an impressive array of backgrounds who have asked to work with the Stress Free brand and their enthusiasm for establishing a leading coaching brand with a fresh approach. Stress Free truly does have international potential."

Dale also.......

...supports Future Foundations work to support and empower Graduates as they take the first steps in identifying opportunity and establishing their career path, providing coaching support as part of the Future Foundations Advice Zone at Graduate Recruitment Exhibitions. 

...undertakes a proactive role as a member of Network Luton - an extremely effective not-for-profit business support and network cooperative that meets every Wednesday.

...provides confidence coaching and operational mentor support for the Fashion Show Live , a fantastic project with the objective of providing a platform to increase the self esteem and confidence of young people culminating in a breathtaking fashion show. The next show will take place in December 2009.